John Furton graduated from Michigan Technological University in 1987 with a Bachelor of Science in Computer Science. After working for Kraft Foods, he co-founded Peapod, an online grocery shopping service and one of the nation’s first Internet companies. He was inducted into the College of Computing Honor Academy on October 4, 2023.

Furton then ran Sourcelight Technologies, a predictive analytics start-up building recommendation engines for entertainment retailers in the movie, music, and gaming industries. In 2003, John joined the leadership team of Family Video, helping to grow the company to nearly 1,000 stores, leading the company’s expansion into the telecom and Cable TV industry, and launching new online and offline retail brands.

Furton currently serves as chief operating officer for Sifter, a venture-backed company that licenses its Food as Medicine platform to the healthcare and retail grocery industry. He is a member of SLC Angels and is an active investor and advisor to several early-stage technology firms.