Daniel Smith serves as the Analytics and Reporting Business Unit Manager at ECRS, where he also acts as the Product Owner for Cognition—a cutting-edge data warehouse, visualization, and AI tool designed to empower retailers with actionable insights. With over 7 years of experience in data analytics and business intelligence, Daniel specializes in helping grocers leverage analytics to optimize operations, improve decision-making, and drive profitability. He has a proven track record of developing innovative strategies and is passionate about delivering scalable solutions that maximize ROI for retailers.