Aeron spearheads the Independent Retailer division at Flipp, where his expertise lies in forging strategic partnerships with a myriad of retailers throughout North America. Over the past decade, he has been instrumental in guiding hundreds of retailers in redefining their circular and merchandising tactics for the digital age. From empowering large-scale retailers with over 1000 stores to assisting individual operators, Aeron and his adept team have navigated the swift transition from traditional print to dynamic digital platforms across several retailer segments and profiles. In today's landscape, the significance of digital circulars in America has reached unprecedented heights, and Aeron is committed to collaborating with NGA members to ensure they are optimally positioned for success in this realm. Beyond his professional endeavors, Aeron recently embarked on the rewarding journey of parenthood as a proud father to a delightful set of twins.